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Virtually Located. Globally Operated.

AWARD WINNING

TOTAL DÉCOR BUDGET UNDER $20,000 USD, 2009 - SPECIAL EVENTS MAGAZINE INTERNATIONAL GALA AWARDS

DISTINCTIVE COLLECTION

Main Services: Event Design & Management


Always Included: Experience Design | Project Management | Program Strategy | Creative Strategy | Health & Safety


Key Elements: Health & Safety Management | Entertainment Management | Food & Beverage Management

Distinctive Collection’s top clients were invited to an exclusive grand opening and product showcase of the luxury car dealership.

The objective of the event was to officially open the new dealership and showcase the available car brands which included Bentley, Aston Martin and Spyker. The grand opening dinner was an opportunity to see the new showrooms and experience the cars firsthand. 

  • The Experience

    The evening included three dining rooms, one in each of the featured vehicles showroom, each specifically designed and tailored to the vehicle brand and it’s demographic. Guests enjoyed a first class 3-course progressive meal, one course in each showroom, and moved seamlessly from brand to brand.


    A dessert reception in the car service garage bay featured BMW tire cocktail tables, desserts served from the trunks of the cars and Aston Martin chandeliers on lifts in the space. The décor and ambiance created a lavish evening that symbolized the elegance and luxury of Distinctive Collection.

  • Whizbang Moment

    The Spyker Showroom – With Spyker’s history in racing and aviation, the showroom was decorated to reflect the state of the art design of the automobile. Spyker brand is tenacious, uncompromising and unique; our creative team designed the room with an aviation theme to reflect those ideals. The wheel inspired dining table featured video projected Spyker content for guests to consume as they dined.  The guests were offered hot towel service from flight attendant carts as the Spyker in attendance was showcased on a authentic airplane ramp. 

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DINNER-SCAPES

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LUXURY BRANDS

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ASTON MARTIN CHANDELIERS

Keri Miller

Chief Creative Strategist

e=mc² events 

"We were incredibly proud to win a design award for this event. The rental resources in our city were minimal at the time and we raided restaurants, furniture showrooms and blended high and low-end furnishings to achieve the simple, yet elegant designs that represented each brand perfectly."

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